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Start to interact with your target audience. Contact us to learn more about our custom Facebook fan pages and how to take advantage of  the marketing potential of Facebook.

See below some of our clients.

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Our Clients Speak Out!!!

Glenda Macready, Realtor San Diego CA

From the initial design interview, Social Empire helped me create a topnotch, custom website that makes me truly proud. Throughout the process, I was able to provide input into the design, inspiration and feel of the website. Since it’s gone live, I’ve had a very easy time updating, changing and fixing it to suit my needs. I know how quickly technology, trends and styles change; I wanted a site that could be tweaked and updated without a lot of hassle. Social Empire gave me that and a whole lot more. For me, keeping the site fresh and new is an absolute breeze; for my visitors, an engaging and interesting site is always available. 

Another goal of mine was to have a site that reflected my own brand, design and personal touches. I wanted something that made sense within my industry but that would also engage visitors and clients. Social Empire passed both tests with flying colors! They knew just what I wanted and were able to make it a reality without any trouble at all. I couldn’t be more pleased.

Social Empire clearly understood the need to keep the site user-friendly for my clients. In addition to making it visually stunning, they also made it a pleasure for my clients to visit. Social Empire went above and beyond all of my expectations; working with Pedro has been a genuine pleasure, and I cannot recommend his services enough. He and the rest of the team at Social Empire not only designed a gorgeous website for me, but they did so in a way that was flexible, fair and efficient. I never realized just how easy it could be to get the kind of site that I wanted; based on what they’ve done for me, I’m sure that Social Empire has a very bright future!

Glenda Macready

www.NorthCountyHomesandLifestyles.com 

www.facebook.com/northcountyhomesandlifestyles

DRE License # 00954657    

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Get the Most ROI for Your Social Media Marketing…

White label daily deals platform and TC Disrupt finalist ChompOn is releasing some interesting data today comparing the value of shares, Tweets, likes and follows in the context of e-commerce. Using data from the sites that it powers daily deals for, ChompOn examined the conversion rate and action for deals shared on Facebook and Twitter.

According to the startup, the value of a Facebook share is $14 and the value of a Tweet is $5. For shares and tweets, ChompOn was able to directly attribute sales to the original action and took the total revenue attributed to each action and divided it by the total number of shares/Tweets. ChompOn is working with 50 partners including Blackbook Magazine, JDeal and the wine vertical of flash sales site Beyondtherack, to power Groupon-like crowdsourced coupons.

By comparison, ChompOn says the value of a Facebook like is $8 and the value of a Twitter Follow is $2. For likes and follows, ChompOn estimated attribution by looking at traffic references and subtracting out purchases made through shares/Tweets as well as purchases made through direct traffic. Of course this data is a bit tenuous and anecdotal. And it’s important to note that this analysis does not capture the long-term value of customers over time.

We’ve seen other data that shows the higher value of a Facebook share over a Tweet. Eventbrite recently reported that a share with Facebook friends results in $2.52 worth of ticket sales whereas a Twitter share is only worth $0.43.

As we wrote back then, Facebook and email most closely match your real friends. In the context of events, this produces better conversions. But it’s interesting to see that in terms of commerce, Facebook again provides a higher value than Twitter in terms of conversions.

blogging, facebook, Social Empire Media Marketing, Social Media, social media marketing, Twitter

3d, Social Media, video, youtube

Did you know Search Engine Optimization had emerged around the mid 1990′s where the first search engines where cataloging the early web or as we know the internet?

Some people have the idea that when you have a website develop that you get SEO (Search Engine Optimization) and that your online business is automatically posted on search engines like Google, Yahoo and Bing. Good SEO will generate good search engine traffic and as a result also increase volume.  In most cases you are not told about search engines. SEO is a very important part  of your online presence especially if you want to get a high page rank organically.

A website without SEO is a lone ranger. Imagine your website saying to a search engine “I don’t need you as a friend”. It is rare not to include a search engine as part of your SEO Marketing.   A perfect example of no SEO or limited SEO would be where your business markets their products or services to an area where they don’t have a demand for it.

google, internet, optimize, search engine, seo, website